Many people are wondering how and why President Trump produces so many tweets but keeps returning to the same themes and using the same phrases over and over again.  Some think this is based on some instinctive or deliberate PR/marketing strategy, to hammer home the same simple thoughts to his base until they internalize them. 

It turns out that it is a lot less thoughtful than that.  In fact, sometimes there is no thought to it at all.  Before they went belly up, Cambridge Analytica developed a sophisticated algorithm that electronically replicated the randomness of a Magic 8-Ball with the hijinks of Mad Libs. By programming in an expandable set of favorite phrases, it can come up with a Trump-like tweet in an instant, thus saving the President time for more important things, like watching Fox and Friends.  Here are some of the phrases currently in the deck:

• WITCH HUNT!!
• Made-up Crime!
• Comey – Leaked and lied!
• DEMS Like LOOSE BORDERS!!
• VERY DISHONEST PRESS!!
• #MAGA
• Beleaguered Jeff Sessions!
• DEMS soft on CRIME!
• NO COLLUSION
• MUST SECURE BORDER!
• THE WALL
• HILLARY EMAILS!!
• CORRUPT FBI!
• NOBODY’s been tougher on _______ than ME!!
• DOJ INVESTIGATE!!